Visual Perception is Important in Web Design
We purchased our house 6 years ago and a few years ago my husband got a job 40 miles away, one way, so we put our house up for sale. We put it up for sale right before the housing bubble burst and we had it up for sale for three years. We live out in the country and our asking price was reasonable for the size of the house, the location and the property that we had but still we had no takers.
One of the problems we ran into was our neighbors. They have an old house and they have a lot of cases of unfinished project-itis. They have a lot of old lawnmowers, old motorcycles, and old cars laying around in their yard. They are items that they purchased intending to fix up but some how never got around to it. They don’t live right next door, they are kitty-corner from us and we have trees and a fence that the previous owners of our house put up so they didn’t have to look at the items. Automatically because of these neighbors people turned their noses up at our house and weren’t interested.
Sure, they have stuff laying around but they don’t do anything illegal, it is their property therefore it is their right to have that stuff, I do not have rats, snakes etc coming over to my property because of their junk, they do not have parties at all hours of the night. They leave us alone and we leave them. When we have talked to them, they have been nothing but polite and neighborly to us. People who don’t know them always ask us “how are they for neighbors?” We always tell them the same thing, their fine. Actually besides their junk they are the best neighbors you could ask for.
I understand where these people are coming from because as human beings we are visual beings. No matter how much people try to deny it, we judge by what we see and if your website is not up to par, you will be judged and you will lose clients.
It doesn’t matter if your SEO is remarkable, you are ranked number one on search engines for specific keywords or if you are the best business around, if your website is bad, you will lose clients. If your website is sloppy, unorganized, and hard to navigate your visitors will notice that and that will reflect badly on you and your business.
As a small business, you will need all the help that you can get to make it a success so don’t cut corners by trying to do your website yourself if you have no knowledge of web design because there are several elements that makes a website good that you may not be aware of. Hiring a good web designer could be worth it’s weight in gold when creating a professional, appealing website that gets you business.
Tracy Collins is a web designer who specializes in creating websites that earn money for small businesses and startups. She provides free website reviews, SEO, web design and marketing tips. Learn more at http://www.fabulousfrugalwebsites.com She just recently started a blog so business owners can get an inside look at what goes into making a small business successful at [http://www.diaryofawebdesigner.com]
Author: Tracy Collins
Article Source: EzineArticles.com
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